Shape your ACC is a new website where anyone can give feedback on proposed changes to ACC levies and new initiatives they have been considering. The feedback platform allows users to understand what changes ACC is proposing and have their say either by simply indicating whether they agree or disagree with their thinking or providing detailed feedback. Alloy lead the development, working with the internal ACC web development team. We spent the first few weeks understanding the motivations, barriers, pain points and behaviours of people who may be using the site. We then designed the new site based off these findings. Along the way we ran user testing sessions with customers to validate ideas and functionality and then to refine and iterate along the way. One key part of success for this platform was the need for it to be future-proofed, and not just designed around levy consultation (which happens every two years). ACC needed this website to be used in the future for both new consultations and other discussions that would require feedback from the public. The project went live on Thursday the 27th of September. On the same day an interactive "Ask the nation station" was set up at Midland's Park launch in Wellington where people could go into the booth, check out the new site and give feedback. This was a great way to get the message out there in the public and raise a bit of interest around the new website. The Shape your ACC website has been a huge success so far with 17,368 pages views, 7,341 users on the first day and over 4,000 pieces of feedback in the first week. People have been very impressed with the website and very happy with the amazing engagement.
